NAICS 5163-digit subsector · NAICS 2022Sector 51

NAICS Code 516: Broadcasting and Content Providers

The NAICS code for Broadcasting and Content Providers is 516.

Broadcasting and Content Providers operate radio and television stations, cable networks, and digital streaming platforms that distribute news, entertainment, and sports to mass audiences. The transition from linear to on-demand streaming has fundamentally restructured business models across this subsector.

Broadcasting and Content Providers is a 3-digit subsector of the broader Information (NAICS 51) sector.

27,435

Total US Entities

Industry Groups

516

NAICS Code

Classification

Industry Groups (4-digit)

NAICS Code	Industry Group Title	US Entities
5161	NAICS 5161 — Radio and Television Broadcasting	7,963
5162	NAICS 5162 — Media Streaming, Libraries, and Other Content	19,472

Sample Data

Sample Companies in This Industry

Subsector 516 — Broadcasting and Content Providers

Company Name	Location	Employees	NAICS Code
Disney Streaming Services	Burbank, CA	10,000+	516
ViacomCBS Inc	New York, NY	10,000+	516

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Other Subsectors in Information

NAICS 512 — Motion Picture and Sound Recording Industries96,741 entities

NAICS 513 — Publishing Industries72,785 entities

NAICS 517 — Telecommunications122,285 entities

NAICS 518 — Computing Infrastructure Providers and Data Processing21,793 entities

NAICS 519 — Web Search Portals and Other Information Services29,424 entities

Working with legacy records? convert a NAICS code to SIC using the mapping table — NAICS 2022 at the five-digit industry level paired with SIC 1987 four-digit industries, with coverage gaps stated.