NAICS 4613-digit subsector · NAICS 2022Sector 44-45

NAICS Code 461: Nonstore Retailers

The NAICS code for Nonstore Retailers is 461.

Nonstore Retailers reach consumers through electronic shopping, mail-order catalogs, vending machines, and direct sales without operating a traditional physical store. E-commerce has driven explosive growth in this subsector, reshaping expectations for delivery speed and product assortment.

Nonstore Retailers is a 3-digit subsector of the broader Retail Trade (NAICS 44-45) sector.

160,412

Total US Entities

Industry Groups

461

NAICS Code

Classification

Industry Groups (4-digit)

NAICS Code	Industry Group Title	US Entities
4611	NAICS 4611 — Electronic Shopping and Mail-Order Houses	80,000
4612	NAICS 4612 — Vending Machine Operators	20,000
4613	NAICS 4613 — Direct Selling Establishments	60,412

NAICS 2022

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Other Subsectors in Retail Trade

NAICS 441 — Motor Vehicle and Parts Dealers233,442 entities

NAICS 444 — Building Material and Garden Equipment Dealers104,155 entities

NAICS 445 — Food and Beverage Retailers317,595 entities

NAICS 449 — Furniture, Home Furnishings, Electronics, and Appliance Retailers195,013 entities

NAICS 455 — General Merchandise Retailers250,000 entities

NAICS 456 — Health and Personal Care Retailers120,000 entities

NAICS 457 — Gasoline Stations and Fuel Dealers90,000 entities

NAICS 458 — Clothing, Clothing Accessories, Shoe, and Jewelry Retailers200,000 entities

NAICS 459 — Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers200,000 entities

Working with legacy records? convert a NAICS code to SIC using the mapping table — NAICS 2022 at the five-digit industry level paired with SIC 1987 four-digit industries, with coverage gaps stated.