NAICS Code 4611: Electronic Shopping and Mail-Order Houses
The NAICS code for Electronic Shopping and Mail-Order Houses is 4611.
Electronic Shopping and Mail-Order Houses sell merchandise directly to consumers through websites, mobile apps, and catalog channels, delivering orders by mail or parcel carrier without maintaining traditional retail stores. The explosive growth of e-commerce has made this the fastest-growing retail format, reshaping the entire consumer goods supply chain.
Electronic Shopping and Mail-Order Houses falls under the NAICS code for NAICS 461 — Nonstore Retailers, a subsector of Retail Trade.
80,000
Total US Entities
3
NAICS Industries
4611
NAICS Code
Classification
NAICS Industries (5-digit)
| NAICS Code | Industry Title | US Entities |
|---|---|---|
| 46111 | NAICS 46111 — Electronic Shopping | 65,000 |
| 46112 | NAICS 46112 — Electronic Auctions | 5,000 |
| 46113 | NAICS 46113 — Mail-Order Houses | 10,000 |
NAICS 2022
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Other Industry Groups in Nonstore Retailers
Working with legacy records? convert a NAICS code to SIC using the mapping table — NAICS 2022 at the five-digit industry level paired with SIC 1987 four-digit industries, with coverage gaps stated.