CRM Data Enrichment Solutions
enable our customers to:
Fill in gaps with missing company information
Enrich your CRM by completing key data fields such as company name, address, phone number, email, website, industry classification, revenue, company size, and more — selecting from over 460 available data points.
Example:
A global logistics company wanted to improve its outbound strategy. Many CRM entries lacked phone numbers, websites, and revenues. Connecting the CRM to our business database enriched thousands of records at scale, making outreach faster and more personalized.
A global logistics company wanted to improve its outbound strategy. Many CRM entries lacked phone numbers, websites, and revenues. Connecting the CRM to our business database enriched thousands of records at scale, making outreach faster and more personalized.
Clean and replace obsolete records with up-to-date data
Your CRM is only as good as its consistency. InfobelPRO helps unify data across platforms and regions with flexible delivery formats (API or flat files) and integrations with tools like Salesforce, HubSpot, SAP, and Dynamics. This ensures your teams operate with a single, trusted source of truth, aligning your data and streamlining workflows.
Example:
A financial services firm found that outdated company details in their CRM caused frequent outreach failures. After a cleanup process, over 40% of their records were refreshed with accurate information, improving campaign performance and lead conversion.
A financial services firm found that outdated company details in their CRM caused frequent outreach failures. After a cleanup process, over 40% of their records were refreshed with accurate information, improving campaign performance and lead conversion.
Deduplicate data – Identify and remove duplicate entries
Duplicate records can confuse sales teams, inflate reporting metrics, and lead to redundant outreach. By detecting and merging duplicates — even when they appear under different naming conventions — you create a clearer, more streamlined view of every account.
Example:
A B2B SaaS company realized that their CRM listed the same clients under variations like “ABC Corp” and “ABC Corporation.” After deduplication, their sales team could focus efforts on real opportunities and avoid overlap in communications.
A B2B SaaS company realized that their CRM listed the same clients under variations like “ABC Corp” and “ABC Corporation.” After deduplication, their sales team could focus efforts on real opportunities and avoid overlap in communications.
Improve segmentation and targeting
Add richer business insights to your CRM to enable precise segmentation and smarter targeting. Firmographic data such as revenue, employee count, industry classification, and business location allows for tailored messaging, less waste, and higher marketing ROI
Example:
A marketing agency targeting mid-sized manufacturers enhanced its segmentation by enriching records with industry codes and company size data. This refinement led to a 25% improvement in email open rates and better campaign performance overall.
A marketing agency targeting mid-sized manufacturers enhanced its segmentation by enriching records with industry codes and company size data. This refinement led to a 25% improvement in email open rates and better campaign performance overall.
Link related global entities
Uncover relationships between companies across regions — including parent firms, subsidiaries, and local branches. This gives you a full picture of corporate structures, prevents redundant targeting, and helps coordinate large account strategies more effectively.
Example:
An enterprise sales team focused on multinational clients revealed hidden connections between regional accounts. Understanding how these entities were linked enabled them to align messaging and outreach across teams, unlocking new upselling opportunities.
An enterprise sales team focused on multinational clients revealed hidden connections between regional accounts. Understanding how these entities were linked enabled them to align messaging and outreach across teams, unlocking new upselling opportunities.
